Lisa Gibson Nutrition
— COPY WRITING & WEBSITE COPY —
Lisa Gibson, a diabetes specialist & dietitian working in Orange County, California, was looking to expand her business. She wanted a website that distinguished her positive and upbeat personality while demonstrating her vast experience and professional history.
![](https://images.squarespace-cdn.com/content/v1/60492d536cf0bd5c63ed49d5/1615408478078-BVORBYMOBCUQ21T4CKOU/Screen-Shot-2021-02-15-at-12.57.04-PM.jpg)
The web copy had to carry her spunky spirit but also garner confidence.
Weight loss and diabetes prevention had to be handled in a manner that empowered and emboldened people to make lifestyle changes.